What we do

We assist publishers in cutting through the technical and marketing clutter to achieve effective solutions for their digitial projects.

We will sit down with your employees, understand your requirements, and then employ our Pragmatic Digital Publishing Framwork^TM process, which includes the following components.

Analysis:  Understand what is working in print and digital and target key areas in the process, team, and value chain for enhancement.

Strategy:  Leverage the Analysis and internal knowledge and direction to create a Digital Strategy including quantified goals

Tactical Plan:  Create a time line of appropriate initiatives with success metrics that align with current processes and team to achieve the goals.

Train:  Educate existing team on integrated physical and digital processes and tasks via on-site classroom, direct on-the-job, and on-line distance learning.

Implement/Interim Management:  Take on execution where requested by client.  Recruit, train and manage, where necessary to build the right team to operate going forward.

Report:  Quantify success with relevant metrics and perform qualified internal and external surveys to determine actual to goal.

Out of this process will come a technical, marketing, and systems solution that we will assist you in implementing, and on which we will train your employees.